{"id":1729,"date":"2017-11-07T20:12:29","date_gmt":"2017-11-07T20:12:29","guid":{"rendered":""},"modified":"2021-08-03T16:36:20","modified_gmt":"2021-08-03T16:36:20","slug":"stockx-shinola-lake-erie-monster-watch-auction","status":"publish","type":"post","link":"https:\/\/ourstories.shinola.com\/our-stories\/stockx-shinola-lake-erie-monster-watch-auction\/","title":{"rendered":"StockX + Shinola: Lake Erie Monster Watch Auction"},"content":{"rendered":"<p style=\"font-family:ltc-bodoni-175,serif; font-size: 24px; line-height: 36px;\">We just launched our first dive and automatic watch, <a href=\"https:\/\/www.shinola.com\/lake-erie-monster.html\">The Lake Erie Monster<\/a>. To celebrate this launch, we&#8217;ve teamed up with another Detroit-based company, <a href=\"http:\/\/stockx.com\/shinola-ipo\">StockX<\/a>,&nbsp;the world\u2019s first \u201cStock Market of Things&#8221;, to offer an exclusive opportunity for anyone interested in purchasing one of five prototype watches available. From Nov. 7-12, five watches will be up for auction on <a href=\"http:\/\/stockx.com\/shinola-ipo\">StockX&#8217;s<\/a> website and have been serialized as 000\/500.<\/p>\n<p>All proceeds will be donated to three charities: <a href=\"http:\/\/www.empowermentplan.org\/about\">The Empowerment Plan<\/a>,&nbsp;<a href=\"http:\/\/detroitchildrensfund.org\/\">The Detroit Children&#8217;s Fund<\/a>&nbsp;and&nbsp;<a href=\"http:\/\/clevelandmetroschools.org\/Page\/394\">Cleveland Metropolitan School District\u2019s Project ACT<\/a>.&nbsp;Learn more below.&nbsp;<\/p>\n<style type=\"text\/css\">\np.p1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 10.0px Arial}<\/style>\n<p style=\"text-align: center;\"><a href=\"https:\/\/www.shinola.com\/lake-erie-monster.html\">[[{&#8220;type&#8221;:&#8221;media&#8221;,&#8221;view_mode&#8221;:&#8221;media_original&#8221;,&#8221;fid&#8221;:&#8221;4238&#8243;,&#8221;attributes&#8221;:{&#8220;alt&#8221;:&#8221;&#8221;,&#8221;class&#8221;:&#8221;media-image&#8221;,&#8221;height&#8221;:&#8221;540&#8243;,&#8221;typeof&#8221;:&#8221;foaf:Image&#8221;,&#8221;width&#8221;:&#8221;960&#8243;}}]]<\/a><\/p>\n<p><strong>How the Shinola IPO Works on the <a href=\"http:\/\/stockx.com\/shinola-ipo\">StockX<\/a> site:&nbsp;<\/strong><\/p>\n<p>The Shinola IPO allows buyers to place bids on the Lake Erie Monster at <a href=\"http:\/\/stockx.com\/shinola-ipo\">StockX<\/a>. Bidding starts at&nbsp;$2,250.00 (the watch retail price) and runs from November 7, 2017 at 12pm EST to November 12, 2017&nbsp;at 10pm EST. Once the bidding period has ended, the watch will be sold to the five highest bidders who&nbsp;can either take possession of the watch, or choose to resell on the StockX platform where trading can&nbsp;continue, uninterrupted. Funds raised from the bids will be distributed to The Empowerment Plan and&nbsp;Detroit Children\u2019s Fund.<\/p>\n<p>The <a href=\"http:\/\/stockx.com\/shinola-ipo\">StockX<\/a> process helps to establish the true market value of the product, and like the New York Stock&nbsp;Exchange, facilitates immediate secondary market trading after its initial release.<\/p>\n<p><strong>Each Shinola IPO Package Includes:<\/strong><\/p>\n<p>\u2022 \u201c000\u201d Prototype Mechanical Watch: One of just five prototype and serialized \u2018000\/500\u2019 Shinola&nbsp;<a href=\"https:\/\/www.shinola.com\/lake-erie-monster.html\">Lake Erie Monster automatic watches<\/a>. With this limited-edition automatic timepiece, Shinola honors&nbsp;the natural beauty of the Great Lakes and confirms its commitment to quality, craftsmanship, design&nbsp;and innovation.<\/p>\n<p>\u2022 Bespoke Tech Portfolio: A commemorative \u2018five-of-a-kind\u2019 leather tech portfolio featuring a hand-cut&nbsp;Lake Erie Monster design that is cut and sewn in Shinola\u2019s Detroit leather factory. The Tech Portfolio&nbsp;is the perfect complement to watch as it features both functionality and timeless des ign.<\/p>\n<p>\u2022 Metal Watch Case: A metal watch case that includes a Princeton Tech diver\u2019s flashlight, diver\u2019s map&nbsp;of the Great Lakes, a stainless steel three-link bracelet, a black rubber dive strap and black fabric&nbsp;strap, all easily interchangeable with included tools.<\/p>\n<p>\u2022&nbsp;The Tech Portfolio and special authenticity card is not available to the public or able to be&nbsp;purchased at retail. This is a limited edition offer only available on <a href=\"http:\/\/stockx.com\/shinola-ipo\">StockX.com.<\/a><\/p>\n<p><strong>Key Dates:<\/strong><\/p>\n<p>\u2022 Pre-IPO: <a href=\"http:\/\/stockx.com\/shinola-ipo\">Bidding opens<\/a> Tuesday, November 7, 2017 at 10:00 a.m. EST.<\/p>\n<p>\u2022 IPO Date: <a href=\"http:\/\/stockx.com\/shinola-ipo\">Bidding ends<\/a> Sunday, November 12, 2017 at 10:00 p.m. EST. Winning bidders will be&nbsp;notified shortly thereafter.<\/p>\n<p>\u2022 Post IPO: Once all IPO purchases are confirmed, buyers will have the opportunity to resell their&nbsp;Shinola IPO Package on the <a href=\"http:\/\/stockx.com\/shinola-ipo\">StockX platform<\/a>.<\/p>\n<p style=\"text-align: center;\"><a href=\"http:\/\/stockx.com\/shinola-ipo\"><span style=\"font-size:22px;\"><span style=\"font-family:georgia,serif;\">Visit the StockX site to bid<\/span><\/span><\/a><\/p>\n<style type=\"text\/css\">\np.p1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 10.0px Helvetica; color: #353535}\np.p2 {margin: 0.0px 0.0px 0.0px 0.0px; font: 10.0px Helvetica}\np.p3 {margin: 0.0px 0.0px 0.0px 0.0px; font: 10.0px Helvetica; color: #424242}\np.p4 {margin: 0.0px 0.0px 0.0px 0.0px; font: 11.0px Helvetica}\np.p5 {margin: 0.0px 0.0px 0.0px 0.0px; font: 11.0px Helvetica; color: #a86585}\nspan.s1 {color: #0433ff}\nspan.s2 {color: #000000}\nspan.s3 {color: #a86585}<\/style>\n<style type=\"text\/css\">\np.p1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 10.0px Helvetica; color: #353535}<\/style>\n","protected":false},"excerpt":{"rendered":"<p>We just launched our first dive and automatic watch, The Lake Erie Monster. To celebrate this launch, we&#8217;ve teamed up with another Detroit-based company, StockX,&nbsp;the world\u2019s first \u201cStock Market of Things&#8221;, to offer an exclusive opportunity for anyone interested in purchasing one of five prototype watches available. From Nov. 7-12, five watches will be up [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/ourstories.shinola.com\/our-stories\/stockx-shinola-lake-erie-monster-watch-auction\/\">Read More&#8230;<\/a><\/p>\n","protected":false},"author":67,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[],"tags":[9,14],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v16.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>StockX + Shinola: Lake Erie Monster Watch Auction - Our Stories<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ourstories.shinola.com\/our-stories\/stockx-shinola-lake-erie-monster-watch-auction\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"StockX + Shinola: Lake Erie Monster Watch Auction - Our Stories\" \/>\n<meta property=\"og:description\" content=\"We just launched our first dive and automatic watch, The Lake Erie Monster. To celebrate this launch, we&#8217;ve teamed up with another Detroit-based company, StockX,&nbsp;the world\u2019s first \u201cStock Market of Things&#8221;, to offer an exclusive opportunity for anyone interested in purchasing one of five prototype watches available. From Nov. 7-12, five watches will be up [...]Read More...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ourstories.shinola.com\/our-stories\/stockx-shinola-lake-erie-monster-watch-auction\/\" \/>\n<meta property=\"og:site_name\" content=\"Our Stories\" \/>\n<meta property=\"article:published_time\" content=\"2017-11-07T20:12:29+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-08-03T16:36:20+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Taylor Rebhan\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/ourstories.shinola.com\/our-stories\/#website\",\"url\":\"https:\/\/ourstories.shinola.com\/our-stories\/\",\"name\":\"Our Stories\",\"description\":\"A journal by Shinola dedicated to THE joy of craft\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/ourstories.shinola.com\/our-stories\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/ourstories.shinola.com\/our-stories\/stockx-shinola-lake-erie-monster-watch-auction\/#webpage\",\"url\":\"https:\/\/ourstories.shinola.com\/our-stories\/stockx-shinola-lake-erie-monster-watch-auction\/\",\"name\":\"StockX + Shinola: Lake Erie Monster Watch Auction - Our Stories\",\"isPartOf\":{\"@id\":\"https:\/\/ourstories.shinola.com\/our-stories\/#website\"},\"datePublished\":\"2017-11-07T20:12:29+00:00\",\"dateModified\":\"2021-08-03T16:36:20+00:00\",\"author\":{\"@id\":\"https:\/\/ourstories.shinola.com\/our-stories\/#\/schema\/person\/060aa96ae4cfa418688aa72467ed4568\"},\"breadcrumb\":{\"@id\":\"https:\/\/ourstories.shinola.com\/our-stories\/stockx-shinola-lake-erie-monster-watch-auction\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/ourstories.shinola.com\/our-stories\/stockx-shinola-lake-erie-monster-watch-auction\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/ourstories.shinola.com\/our-stories\/stockx-shinola-lake-erie-monster-watch-auction\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/ourstories.shinola.com\/our-stories\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"StockX + Shinola: Lake Erie Monster Watch Auction\"}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/ourstories.shinola.com\/our-stories\/#\/schema\/person\/060aa96ae4cfa418688aa72467ed4568\",\"name\":\"Taylor Rebhan\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/ourstories.shinola.com\/our-stories\/#personlogo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/0ef281772e6ea80de61c511c2f4d4eef?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/0ef281772e6ea80de61c511c2f4d4eef?s=96&d=mm&r=g\",\"caption\":\"Taylor Rebhan\"},\"url\":\"https:\/\/ourstories.shinola.com\/our-stories\/author\/trebhan\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"StockX + Shinola: Lake Erie Monster Watch Auction - Our Stories","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ourstories.shinola.com\/our-stories\/stockx-shinola-lake-erie-monster-watch-auction\/","og_locale":"en_US","og_type":"article","og_title":"StockX + Shinola: Lake Erie Monster Watch Auction - Our Stories","og_description":"We just launched our first dive and automatic watch, The Lake Erie Monster. To celebrate this launch, we&#8217;ve teamed up with another Detroit-based company, StockX,&nbsp;the world\u2019s first \u201cStock Market of Things&#8221;, to offer an exclusive opportunity for anyone interested in purchasing one of five prototype watches available. 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